Westbrook Media, the agenda flat arm of Will artisan and Jada Pinkett smith’s media business, has tapped three veteran execs for chief roles.
Longtime ambassador admirable Milan above left joins the company full time as arch of usual content material, afterwards recently operating as an in-house govt producer, showrunning and directing collection and specials for Westbrook Media originals.
Jabari Hearn above core, previously in advertising roles at Lyft, Google and Nike, joins Westbrook Media as senior VP advertising for company and leisure. He’ll work closely with Drew afar aloft correct, formerly with diversity, newly called to the position of chief director of business building and partnerships for the company.
The trio of pros start their new roles beneficial instantly. Hearn reviews to Westbrook Media admiral Brad Haugen; Milan experiences to Lukas kaiser, SVP, arch of content; and miles reviews to Ashley McCollum, SVP, profits and method.
“both Jabari and Drew have proven their ingenious method to manufacturer storytelling and partnerships,” Haugen talked about in a statement. “we re aflame for the two of them to convey their adeptness and accomplishment to the crew as we proceed to extend our growing advertising services and work with manufacturers and entertainment companions to connect to their patrons in an impactful way.”
regarding Milan, kaiser commented, “I’ve been a chum and keen on admirable’s for over a decade — and bringing him on to lead the creative aspect of creation on a lot of initiatives over the past few months has been a pleasure. We’re overjoyed to bring him into the Westbrook Media household to help bring our powerful building slate to lifestyles.”
Milan has over years of adventure “creating resourceful content with strong cultural influence,” the business mentioned. best lately, he government produced Westbrook Media and Jaden smith’s ancestral justice collection “The solution board” for Snapchat. He also served as a co-executive ambassador on the Westbrook Media documentary particular “Will artisan: Off the deep conclusion” for analysis’s bluff anniversary event.
in addition, Milan has directed distinct tasks including the film “in regards to the individuals” starring Michael ok. Williams and Diggy Simmons, which is presently actuality optioned for sequence, and have documentary “She Did That” for Netflix. he s presently administering a at the back of-the-scenes documentary for Disney plus about NetGeo’s “One extraordinary rock” which was hosted by Will smith.
Hearn best currently changed into Lyft’s VP of company, the place he led the ride-acclamation company’s inaugurate of LyftUp, an initiative to extend transportation access to those who want it best. That protected accepting a partnership with LeBron James to help deliver bikeshare access to youth throughout the U.S.
in advance of Lyft, Hearn led international advertising for mobile accouterments at Google. In that function, he helped initiate the Google Pixel and three smartphones, which blanketed award-winning campaigns with infantile Gambino. in advance of Google, Hearn spent greater than a decade at Nike, the place he was brand administrator for its football, baseball and training buyer artefact strains, administering campaigns together with the Nike ladies’s bisected chase and the Nike x NFL affiliation. previous in his career, he led approach for purchasers such as Adidas and manufacturer Jordan at Chiat Day and Wieden + Kennedy.
miles most lately became VP of world brand partnerships at variety, main branded content material efforts with amusement companies including Warner Bros., participant Media, amazon Studios, popular images, DreamWorks, angel tv additional and Disney. With over years of experience in sales, advertising, and enterprise construction, he has labored on projects with media brands together with Upworthy, the long island instances, Huffington post and Oprahm, including the originate of own: Oprah Winfrey community.
Westbrook Media is a subsidiary of Westbrook ., the media undertaking launched in with the aid of founders Jada Pinkett artisan, Will artisan, Miguel Melendez and Ko Yada, focused on “allotment artists to tell stories that join with a worldwide viewers,” in response to the Calabasas, Calif.-based company.